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Why use e-Newsletters instead of regular email?
Not only do e-Newsletters look more impressive than a regular email, but using an e-Newsletter module you can send thousands of newsletters at the same time. Using regular email, many servers only allow you to send to up to 25 recipients at a time. This means that for organisations with a client base larger than 25, you will be wasting a lot of time sending emails out and making sure you haven't missed anyone on your list.
An e-Newsletter module allows you to create impressive and informative newsletters that are more exciting to read than a boring old email. Newsletters can also be scheduled so that they are sent on specific dates. This can be an excellent tool for times when your business may be too busy to type up a newsletter right then and there. If needed you can write a newsletter ahead of time and schedule it to be sent on a specific date.
Since online newsletters use commercial email providers, your newsletters will not be identified as spam. Regular email can often be identified in client's email as spam and automatically deleted. Also e-Newsletters adhire to the Unsolicited Electrontic Messages Act 2007, where some regular emailing systems may not.
E-Newsletters also provide a way of tracking how many people have read your newsletter and how many times links have been accessed. This can help you identify what interests your readers, and help you gain more!
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